Google Ads management
Google Ads that bring in enquiries.
Google Ads management puts your business in front of people who are already searching for what you sell. We build the campaigns, set up the tracking before any money is spent and report back on what it brought in.
What it costs: our ad management starts from £295 a month. Your advertising budget is separate and goes on top: you pay it directly to Google or Meta, and you decide how much to spend. We’ll recommend a budget that suits your goals before anything goes live.
What is Google Ads management?
Google Ads lets you show your business at the top of Google when someone searches for what you offer. Search ads reach people at the exact moment they are looking, which makes them a good fit for urgent needs such as emergency repairs. Managing them well means choosing the right searches, writing clear ads, sending people to a page that turns them into enquiries and switching off what does not work.
What our Google Ads management includes
- Strategy and set-up. We learn about your business and goals, then plan the campaigns, the searches to target and a sensible starting budget.
- Conversion tracking. Google tracking set up properly, with cookie consent, so every enquiry and sale can be measured. In the UK tracking tools only run after a visitor accepts cookies, so tracking is never perfect, and we will tell you that honestly.
- Ads and landing pages. Clear ads, and a check that the page people land on is ready to convert. Even a good ad cannot rescue a slow or confusing page.
- Testing and optimising. We test new ads, pause what is not working and move budget to what is.
- Clear reports. What you spent, what it brought in and what we are changing next, in plain English.
Is Google Ads right for you?
Google Ads is faster than SEO, but the traffic stops when you stop paying. SEO is slower to build and keeps working without a per-visitor fee. Many businesses end up doing both, in a sensible order. Our guide to SEO or ads first? helps you decide, and Google Ads vs Facebook Ads compares the two platforms.
Google Ads for businesses in Clitheroe and the Ribble Valley
We are based in Clitheroe, Lancashire, and we can plan Google Ads for businesses in the Ribble Valley and across Lancashire. Google lets you show your ads in a chosen area, including a radius around a location, with a minimum of 1 km, though very small areas may show your ads only now and then. We will recommend a realistic area for your business rather than the smallest one. See web design in Clitheroe and the Ribble Valley for more on how we work locally.
What a good ad manager should tell you
Whoever runs your ads, you should be able to see where your money is going, what an enquiry costs and what has been paused and why. Our five questions to ask your ad manager show what a good answer sounds like, and we are happy to answer them ourselves.
How we work
- First call. We learn about your business, your customers and your goals.
- Plan. We choose the searches, the objective and the budget.
- Track. We set up conversion tracking before any money is spent.
- Launch and optimise. We run the campaigns, test new ads and shift budget to what is working.
- Report. Regular updates on spend, results and next steps.
Helpful guides
- SEO or ads first?
- Google Ads vs Facebook Ads
- 5 questions to ask your ad manager
- How to get more enquiries from your website
Get in touch
The quickest way to start is a free website check or a call. You can also ring us on 07704 096106 or email contact@ggscaled.com.
Frequently asked questions
How long before I see results from Google Ads?
Ads can start bringing visitors within days, but give campaigns enough time and budget to gather meaningful data before judging them. We will tell you in advance how long a fair test is for your budget.
How much should I spend on Google Ads?
There is no fixed price, because Google works on an auction. We recommend a sensible starting budget for your goals and scale up what is working.
Do I need a website to run Google Ads?
Yes. Ads send people to your website, so a slow or unclear site wastes the money you spend getting visitors there. It is often worth fixing the website first or alongside the ads.
Do you manage Google Ads for businesses in Clitheroe?
Yes. We are based in Clitheroe and work with businesses in the Ribble Valley, across Lancashire and elsewhere in the UK. We plan the area you advertise in around where your customers actually are.
Do you also manage Meta ads?
Yes. See our Facebook and Instagram ads management. Many businesses use both.
Can you guarantee results?
No. Nobody can guarantee results from advertising. We measure what your ads bring in and show you honestly.
Work with us
Ready to scale?
Bespoke websites, Shopify stores, SEO, Meta & Google ads and email automation, planned together by one team, for businesses across Lancashire, the Ribble Valley and the rest of the UK.